During the twentieth century, religion has gone on the market place. Churches and religious groups are forced to 'sell god' in order to be attractive to 'religi

Through a series of fascinating case studies of faith brands, marketing insider Mara Einstein has produced a lively account of the book in the commercialization

During the twentieth century, religion has gone on the market place. Churches and religious groups are forced to 'sell god' in order to be attractive to 'religi

Presenting an overview of an emerging field in the study of contemporary religion, this book, together with a complementary volume Religion in the Neoliberal Ag

Presenting an overview of an emerging field in the study of contemporary religion, this book, together with a complementary volume Religion in the Neoliberal Ag