Download or read book Penguin Writers' Guides: Writing for Business written by Chris Shevlin and published by Penguin UK. This book was released on 2005-06-30 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Penguin Writers' Guides series provides authoritative, succinct and easy-to-follow guidance on specific aspects of written English. Whether you need to brush up your skills or get to grips with something for the first time, these invaluable Guides will help you find the best way to get your message across clearly and effectively. Business demands many different types of writing skills - from creating proposals and presentations to compiling reports and briefings. This one-stop, no-nonsense guide shows you how to improve your writing at work: including how to discover your strengths and weaknesses, how to identify your audience, how to develop your argument and keep information flowing while avoiding overused jargon. It shows how to make the most of the language you use and make your writing effective and influential.