Focusing upon the development of television industries in countries throughout the world, this text challenges the view that "cultural imperialism" from powerfu

Media Studies: A Reader provides a thorough introduction to the full range of theoretical perspectives on the mass media from the past thirty years. Ranging fro

How the importation of global television in the United States affects the nature of programming.

The past twenty years have seen major changes in the ways that television formats and programming are developed and replicated internationally for different mar

Provides an overview of the rapidly changing landscape of global television, combining previously published essays by pioneers of the study of television with n