Since the bursting of Japan’s bubble economy, from 1990 onwards, its multinational companies (MNCs) have faced new competitive challenges, and questions about

Amid the current, protracted recession in Japan, new corporations termed global excellent companies by the authors of this book have been rising since the end o

Direct foreign investment and the activities of multinational corporations are new dynamic elements in the international economy. This book identifies, theoreti

Since the bursting of Japan’s bubble economy, from 1990 onwards, its multinational companies (MNCs) have faced new competitive challenges, and questions about

Even casual observers will be familiar with the Cherry Blossom or Sakura tress of Japan. When in full bloom the sight is spectacular but it sadly only takes a w