Modern Marketing (Principles and Practices)
Author | : R S N Pillai |
Publisher | : S. Chand Publishing |
Total Pages | : 605 |
Release | : 2010-12 |
ISBN-10 | : 9788121916974 |
ISBN-13 | : 8121916976 |
Rating | : 4/5 (976 Downloads) |
Book Synopsis Modern Marketing (Principles and Practices) by : R S N Pillai
Download or read book Modern Marketing (Principles and Practices) written by R S N Pillai and published by S. Chand Publishing. This book was released on 2010-12 with total page 605 pages. Available in PDF, EPUB and Kindle. Book excerpt: The revised and updated edition of the book Modern Marketing caters to the needs of students of marketing to meet the current difficult situations of business. Nine new chapters have been added.