Intercollegiate sports is an enterprise that annually grosses over $1 billion in income. Some schools may receive more than $20 million from athletic programs,

"Updated and expanded, Principles and Practice of Sport Management, Third Edition offers a comprehensive introduction to the sport management industry. From the

"This applied reference includes management tips, planning tools, and policies for athletic administrators. Designed primarily as a reference for intercollegiat

ACSM's Resource Manual for Guidelines for Exercise Testing and Prescription was created as a complement to ACSM's Guidelines for Exercise Testing and Prescripti