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Not solely covering new products, Innovation Management focuses on new services and new business models; in doing so, it provides an introduction to new busines
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Type: BOOK - Published: 2020-02-28 - Publisher: Edward Elgar Publishing
Offering a conceptual framework that integrates strategy, product, process and human resource research, this timely book interrogates these four critical and in
Language: en
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Type: BOOK - Published: 2019-07-02 - Publisher: John Wiley & Sons
Actionable tools, processes and metrics for successfully managing innovation projects Conventional project management methods are oftentimes insufficient for ma
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