Download or read book Making the Invisible Visible written by Donald A. Marchand and published by John Wiley & Sons. This book was released on 2001-03-30 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on a two-year research project involving 1,009 senior managers from over 100 companies representing 22 countries and 25 industries, discusses how managers see, measure and manage information and knowledge to achieve superior business performance. Suggests that creative business strategies, even e-business strategies, are not sufficient to win in today's global markets unless managers can develop the right information capabilities to leverage their staff, processes, structures and external relationships with business partners and suppliers.