The classic survey design reference, updated for the digital age For over two decades, Dillman's classic text on survey design has aided both students and profe

Develops a theoretically based system guided by principles of social exchange and administration that ensure high quality surveys at low cost. Presents step-by-

USA. Textbook on a new approach to the methodology of successful telephone surveys and mail surveys (the total design model, t.d.m.) - comprises a general guide

To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vas

Internet-based surveys, although still in their infancy, are becoming increasingly popular because they are believed to be faster, better, cheaper and easier to