Download or read book Linguistic Battles in Trademark Disputes written by Roger Shuy and published by Springer. This book was released on 2002-10-11 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: Battles over knowledge, authority, and power are often fought when two different fields address the same issues. This book takes an important step towards showing how quite different fields, law and linguistics, can work together effectively in trademark cases. After presenting the basics of each field, readers are shown how linguistics was used in ten trademark lawsuits, five of which had opposing linguists on each side. Finally, helpful suggestions are given to both linguists and lawyers.