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This book illustrates the various facets of internationalization in managerial practice, starting with a strategic outline of the many options firms have when f
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Business Models and Firm Internationalisation
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Internationalisation has been a binding request for firms dealing with the challenges of the present-day realities. Extant international business publications h
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With the globalization process, firms are seeking to expand their activities to international markets but are also “feeling” expanded competition from abroa