Download or read book How to Write Copy That Sells written by Ray Edwards and published by . This book was released on 2016-02-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is for everyone who needs to write copy that sells - including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming "salesy" can be tough, but is an essential skill. How To Write Copy That Sells supplies specific copywriting techniques for everything from email marketing, web sites, and social media, to traditional media ads and direct mail.