How to Succeed in Cyberspace
Author | : Colin Haynes |
Publisher | : Routledge |
Total Pages | : 553 |
Release | : 2018-01-17 |
ISBN-10 | : 9781351227322 |
ISBN-13 | : 1351227327 |
Rating | : 4/5 (327 Downloads) |
Download or read book How to Succeed in Cyberspace written by Colin Haynes and published by Routledge. This book was released on 2018-01-17 with total page 553 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is designed to help people, whether in large corporations or the smallest of enterprises, to venture with confidence into cyberspace. Written in non-technical language by a businessman for other business people, it highlights the many opportunities emerging for enterprise and personal career development.Contents: What is cyberspace?; Marketing and communicating around the world; Marketing research in cyberspace; Where to locate your business premises in both cyberspace and the real world; How to set up your cyberspace business presence; The new languages of cyberspace: how to build your business site on the web; Collecting the money; Your cyberspace business plan: don't forget the human values; Your shopping list of hardware and software products and programs; Every cyberspace entrepreneur is a publisher; Producing and packaging cyberspace disk products; New business models for the new information age; Glossary; Index.