- Have you ever wondered why some retail stores are constantly jam pack while others remain empty even in a crammed shopping mall? - Why do shoppers choose one

The creative and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In the newly revised

This best-selling text is for anyone in merchandising from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual m

This comprehensive guide to visual merchandising covers both window dressing and in-store design, as well as all the other elements, real or virtual, used to en

In an age of self-service stores, saturated markets and ever more demanding customers, the careful and science-driven design of the point of sale has become a c