This book investigates, compares, and contrasts the theoretical and practical elements of business concepts and models that are acclimated to the dynamic change

This book investigates, compares, and contrasts the theoretical and practical elements of business concepts and models that are acclimated to the dynamic change

Developments in the global economy have drastically transformed traditional businesses and trading systems. New communications and computing technology have not

Focusing on sustainable innovation in emerging economies, this book characterises and responds to contemporary market pressures felt by business leaders worldwi

What is entrepreneurship? Is it important? What do entrepreneurs actually do? These are a few of the key questions considered in this Very Short Introduction. P