Global Business Strategy
Author | : Cornelis A. de Kluyver |
Publisher | : Business Expert Press |
Total Pages | : 340 |
Release | : 2021-05-15 |
ISBN-10 | : 9781637420430 |
ISBN-13 | : 1637420439 |
Rating | : 4/5 (439 Downloads) |
Download or read book Global Business Strategy written by Cornelis A. de Kluyver and published by Business Expert Press. This book was released on 2021-05-15 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Business Strategy looks at the opportunities and risks associated with staking out a global competitive presence and introduces the fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally. Our framework includes a company’s business model, the strategic decisions a company needs to make as it globalizes its operations, and globalization strategies for creating a competitive advantage. A business model has four principal dimensions: market participation, the value proposition, the supply chain infrastructure, and its management model.