Download or read book Gaming the World written by Andrei S. Markovits and published by Princeton University Press. This book was released on 2013-12 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: Professional sports today have truly become a global force, a common language that anyone, regardless of their nationality, can understand. Yet sports also remain distinctly local, with regional teams and the fiercely loyal local fans that follow them. This book examines the twenty-first-century phenomenon of global sports, in which professional teams and their players have become agents of globalization while at the same time fostering deep-seated and antagonistic local allegiances and spawning new forms of cultural conflict and prejudice.