Fuzzy Methods for Customer Relationship Management and Marketing: Applications and Classifications

Fuzzy Methods for Customer Relationship Management and Marketing: Applications and Classifications
Author :
Publisher : IGI Global
Total Pages : 388
Release :
ISBN-10 : 9781466600966
ISBN-13 : 1466600969
Rating : 4/5 (969 Downloads)
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Book Synopsis Fuzzy Methods for Customer Relationship Management and Marketing: Applications and Classifications by : Meier, Andreas

Download or read book Fuzzy Methods for Customer Relationship Management and Marketing: Applications and Classifications written by Meier, Andreas and published by IGI Global. This book was released on 2012-01-31 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book explores the possibilities and advantages created by fuzzy methods through the presentation of thorough research and case studies"--Provided by publisher.


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