For the Win, Revised and Updated Edition

For the Win, Revised and Updated Edition
Author :
Publisher : University of Pennsylvania Press
Total Pages : 153
Release :
ISBN-10 : 9781613631041
ISBN-13 : 1613631049
Rating : 4/5 (049 Downloads)

Book Synopsis For the Win, Revised and Updated Edition by : Kevin Werbach

Download or read book For the Win, Revised and Updated Edition written by Kevin Werbach and published by University of Pennsylvania Press. This book was released on 2020-11-10 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A QUICK BUT THOUGHTFUL LOOK INTO THE PROS AND CONS OF GAMIFICATION…."—Daniel H. Pink, Author, Drive Why can't life—and business—be fun? For thousands of years, we've created things called games that tap the tremendous psychic power of fun. In a revised and updated edition of For the Win: The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact, authors Kevin Werbach and Dan Hunter argue that applying the lessons of gamification could change your business, the way you learn or teach, and even your life. Werbach and Hunter explain how games can be used as a valuable tool to address serious pursuits like marketing, productivity enhancement, education, innovation, customer engagement, human resources, and sustainability. They reveal how, why, and when gamification works—and what not to do. Discover the successes—and failures—of organizations that are using gamification: How a South Korean company called Neofect is using gamification to help people recover from strokes;How a tool called SuperBetter has demonstrated significant results treating depression, concussion symptoms, and the mental health harms of the COVID-19 pandemic through game thinking; How the ride-hailing giant Uber once used gamification to influence their drivers to work longer hours than they otherwise wanted to, causing swift backlash. The story of gamification isn't fun and games by any means. It's serious. When used carefully and thoughtfully, gamification produces great outcomes for users, in ways that are hard to replicate through other methods. Other times, companies misuse the "guided missile" of gamification to have people work and do things in ways that are against their self-interest. This revised and updated edition incorporates the most prominent research findings to provide a comprehensive gamification playbook for the real world.


For the Win, Revised and Updated Edition Related Books

For the Win, Revised and Updated Edition
Language: en
Pages: 153
Authors: Kevin Werbach
Categories: Business & Economics
Type: BOOK - Published: 2020-11-10 - Publisher: University of Pennsylvania Press

GET EBOOK

"A QUICK BUT THOUGHTFUL LOOK INTO THE PROS AND CONS OF GAMIFICATION…."—Daniel H. Pink, Author, Drive Why can't life—and business—be fun? For thousands o
For the Win, Revised and Updated Edition
Language: en
Pages: 152
Authors: Kevin Werbach
Categories: Business & Economics
Type: BOOK - Published: 2020-11-10 - Publisher: University of Pennsylvania Press

GET EBOOK

In a revised and updated edition of For the Win, authors Kevin Werbach and Dan Hunter argue that applying the lessons of gamification could change your business
The Gamification Toolkit
Language: en
Pages: 46
Authors: Kevin Werbach
Categories: Business & Economics
Type: BOOK - Published: 2015-05-05 - Publisher: University of Pennsylvania Press

GET EBOOK

Take your gamification efforts to the next level When The Economist covered Kevin Werbach and Dan Hunter's new book For the Win in 2012, they referred to gamifi
For the Win
Language: en
Pages: 0
Authors: Kevin Werbach
Categories: Business & Economics
Type: BOOK - Published: 2012 - Publisher: Wharton School Press

GET EBOOK

Millions play Farmville, Scrabble, and countless other games, generating billions in sales each year. The careful and skillful construction of these games is bu
How to Win Friends and Influence People
Language: en
Pages: 304
Authors:
Categories: Business & Economics
Type: BOOK - Published: 2024-02-17 - Publisher: ببلومانيا للنشر والتوزيع

GET EBOOK

You can go after the job you want…and get it! You can take the job you have…and improve it! You can take any situation you’re in…and make it work for yo