Download or read book Five Days with the Mouse to Be a Better Event Planner written by Michael Kloss and published by Michael Kloss. This book was released on 2020-12 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Five Days with the Mouse to be a Better Event Planner is a journey into the relationship between the operations and design of a place like Walt Disney World and successful event planning. The goal is to apply Disney storytelling, expectation management, and immersive environment techniques to create meaningful, safe, accessible, and sustainable event experiences. It's no surprise that special event professionals are drawn to vacations at the Walt Disney World Resort. Around every turn at "The Happiest Place on Earth" is a spark of creative inspiration, and a chance to observe world-class guest relations, Imagineering, and storytelling mastery. This book takes a deep dive into ?ve key aspects of professional event planning through lessons observed at Walt Disney World which can be applied to virtually any special event.Can you duplicate the impact of Cinderella Castle or the "hub-and-spoke" design of the Magic Kingdom to create immersive guest environments? How do concepts like FASTPASS+ and MagicBands help manage guest expectations while activating and elevating guest engagement? What event storytelling lessons can be observed on the Jungle Cruise and how can your version of Hidden Mickeys reward loyal guests? What best practices in event sustainability can you pick up at your Walt Disney World Resort hotel room as you design zero-waste events? What key accessibility lessons can be learned from Pirates of the Caribbean and what can the design of EPCOT's Spaceship Earth teach about safety? Put on some comfortable shoes and set off into a world of castles and queue lines that can inspire and inform everyday special event planning and industry professionalism. Written by an award-winning Certi?ed Special Event Professional, author, protocol of?cer, and event instructor with more than two decades of experience creating memories for more than a half a million guests who brings a Disney-inspired passion for innovation, guest relations, and experiential design to every event. This book is not affiliated with, authorized, or endorsed by the Walt Disney Company or any of its affiliates. Disney trademarks are property of Disney Enterprises, Inc.