Related Books

Enterprise Marketing Management
Language: en
Pages: 224
Authors: Dave Sutton
Categories: Business & Economics
Type: BOOK - Published: 2006-07-21 - Publisher: John Wiley & Sons

GET EBOOK

A groundbreaking paradigm that takes a scientific approach to marketing practice Top executives at the renowned Zyman Marketing Group introduce a revolutionary
Building Products for the Enterprise
Language: en
Pages: 136
Authors: Blair Reeves
Categories: Computers
Type: BOOK - Published: 2018-03-09 - Publisher: "O'Reilly Media, Inc."

GET EBOOK

If you’re new to software product management or just want to learn more about it, there’s plenty of advice available—but most of it is geared toward consu
Mastering Marketing Agility
Language: en
Pages: 207
Authors: Andrea Fryrear
Categories: Business & Economics
Type: BOOK - Published: 2020-07-07 - Publisher: Berrett-Koehler Publishers

GET EBOOK

The leading authority on agile marketing shows how to build marketing operations that can pivot freely and yet remain committed to priorities. As a marketer, ar
Marketing Management in Africa
Language: en
Pages: 366
Authors: George Tesar
Categories: Business & Economics
Type: BOOK - Published: 2018-04-27 - Publisher: Routledge

GET EBOOK

This book focuses on strategies for developing consumer markets in Africa using concepts and techniques from marketing, entrepreneurship, and project management
Management for Social Enterprise
Language: en
Pages: 258
Authors: Bob Doherty
Categories: Business & Economics
Type: BOOK - Published: 2009-03-19 - Publisher: SAGE

GET EBOOK

`Management for Social Enterprise is a great introduction to the rich variety of social enterprises in the UK. It is also a useful tool to help us to build more