Discount Business Strategy

Discount Business Strategy
Author :
Publisher : John Wiley & Sons
Total Pages : 293
Release :
ISBN-10 : 9780470687598
ISBN-13 : 0470687592
Rating : 4/5 (592 Downloads)

Book Synopsis Discount Business Strategy by : Michael Moesgaard Andersen

Download or read book Discount Business Strategy written by Michael Moesgaard Andersen and published by John Wiley & Sons. This book was released on 2009-08-28 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: What people are saying about Discount Business Strategy: "Michael Andersen and Flemming Poulfelt provide a provocative discussion of the rapidly growing role of discounters across numerous industries: how they operate; how they create uniqueness; and how they can destroy value for incumbents. Understanding the specific moves and tools that the authors analyze will be valuable for attackers and incumbents alike." —Adrian J. Slywotzky, Director, Mercer Management Consulting USA "This book is very timely, dealing with today's most critical strategic issue: how to provide more value to the consumer through aggressive discounting. Those players in manufacturing and distribution who master this will be the winners; many established firms will fall by the wayside. A similar set of issues are facing many nations today - Europe vs. Asia!" —Peter Lorange, President, IMD, Switzerland "Andersen and Poulfelt have researched one of the most important themes in today's business world - how fundamentally new business models have wiped out establishments not with new products or technologies, but by creating new rules for conventional industries. Read this book and learn how to recognize the disruption of your industry before it is too late!" —Sigurd Liljenfeldt, Senior Partner, Monitor Group, France "This book asks if a firm can have its cake and eat it too - that is, maintain high quality at low prices. My favourite example and shopping place is big box Costco. Ikea is another. A must read for a broad audience concerned about corporate survival!" —Professor Larry E. Greiner, Marshall School of Business, University of Southern California, USA The aspiration to adopt the right strategy still prevails over the business world. But is there a single 'best' strategy for a company? Can an organization create sustainable competitive advantage from an 'off-the-peg' strategy? And are most companies likely to craft a strategy that genuinely creates uncontested market space and makes the competition irrelevant? The answer to all these questions is probably 'No'. And the rising tide of companies like Dell, CostCo, Skype and Linux means that asking them at all may soon be futile. While strategists have foundered in old paradigms, a new breed of competitors has emerged. Value destroyers. Old-style thinking understood value destruction when it was confined to an industry and driven by a new product or technology. But what are the implications when the destruction stems from a new way of thinking - from a strategy that simultaneously creates value? The implications are enormous. Every company in every industry is potentially at risk. This risk - or opportunity - is precisely the reason for this book and its focus on exploring why and how some companies have bridged the gap between differentiator and cost leader strategies to emerge as winners in hypercompetitive markets, and what this entails in terms of value destruction and creation. Discounting organizations are here to stay - are you?


Discount Business Strategy Related Books

Discount Business Strategy
Language: en
Pages: 293
Authors: Michael Moesgaard Andersen
Categories: Business & Economics
Type: BOOK - Published: 2009-08-28 - Publisher: John Wiley & Sons

GET EBOOK

What people are saying about Discount Business Strategy: "Michael Andersen and Flemming Poulfelt provide a provocative discussion of the rapidly growing role of
Pricing Strategy
Language: en
Pages: 318
Authors: Tim J. Smith
Categories: Pricing
Type: BOOK - Published: 2012 - Publisher: Thomson South-Western

GET EBOOK

Learn how to make pricing decisions that will maximize a firm’s profits by creating and capturing customers with PRICING STRATEGY: SETTING PRICE LEVELS, MANAG
Fundamentals of Business (black and White)
Language: en
Pages: 442
Authors: Stephen J. Skripak
Categories:
Type: BOOK - Published: 2016-07-29 - Publisher:

GET EBOOK

(Black & White version) Fundamentals of Business was created for Virginia Tech's MGT 1104 Foundations of Business through a collaboration between the Pamplin Co
The 1% Windfall
Language: en
Pages: 262
Authors: Rafi Mohammed
Categories: Business & Economics
Type: BOOK - Published: 2010-03-16 - Publisher: Harper Collins

GET EBOOK

Leading pricing expert Rafi Mohammed shows businesses how to reap a financial windfall and foster growth using the underutilized and often overlooked strategy o
Better, Simpler Strategy
Language: en
Pages: 348
Authors: Felix Oberholzer-Gee
Categories: Business & Economics
Type: BOOK - Published: 2021-04-20 - Publisher: Harvard Business Press

GET EBOOK

Named one of the best strategy books of 2021 by strategy+business Get to better, more effective strategy. In nearly every business segment and corner of the wor