Download or read book Digital Influence on Consumer Habits written by Nripendra Singh and published by Emerald Group Publishing. This book was released on 2024-04-23 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Readers will learn service quality, peer pressure, online reviewers’ effect in the digital environment to aid in understanding the various risks and challenges involved in the digital environment, with examples of changing business and consumer scenario case studies as a result of Digital Transformation.