Download or read book Developing Churn Models Using Data Mining Techniques and Social Network Analysis written by Klepac, Goran and published by IGI Global. This book was released on 2014-07-31 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides an in-depth analysis of attrition modeling relevant to business planning and management, offering insightful and detailed explanation of best practices, tools, and theory surrounding churn prediction and the integration of analytic tools"--Provided by publisher.