Throughout the world, approximately 100 million new businesses start every year, 305 companies were established by 472 million entrepreneurs. Countries particip

Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and

Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterpri

This book will focus on the up-front activities required for product and service differentiation, the learning methodologies that contribute to arriving at that