Sports are as much a part of the fabric of Detroit, Michigan, as is the automobile. From its professional teams such as the Red Wings, Lions, Pistons, and Tiger

Sports are as much a part of the fabric of Detroit, Michigan, as is the automobile. From its professional teams such as the Red Wings, Lions, Pistons, and Tiger

The changing fortunes of Detroit, told through the lens of the city's major sporting events, by the bestselling author of Soccernomics, and a prizewinning cultu

Successful persuasion is about reading your audience-of one or one million-and creating a message that aligns with what they already believe. As a message strat