Finally, the book that all professionals frustrated with fleeting client loyalty and relentless price pressure have waited for—the first in-depth, guide to de

Promotion Strategies for Design and Construction Firms Design and construction firms have to market smarter to remain competitive in the economy of the 1990s. I

This report describes current best practice in partnering in the construction industry and identifies what needs to be done to meet the new demands arising from

Partnering is the most effective way of tackling construction projects. This book explains how clients and construction firms using partnering can achieve ever

Providing a novel approach to business policy and strategic management, this book focuses on the implementation of a firm's competitive strategy throughout all