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Celebrity Endorsements and Its Impact on Consumer Buying Behaviour
Language: en
Pages: 0
Authors: Amit Kumar
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Type: BOOK - Published: 2011 - Publisher:

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The practice of celebrity endorsements has proliferated over time. Now days it has become a pervasive element of advertising industry especially in India. Celeb
Impact of Celebrity Endorsement on Consumer Buying Behavior
Language: en
Pages: 11
Authors: Rizwan Ahmed
Categories:
Type: BOOK - Published: 2015 - Publisher:

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Today celebrity endorsement becomes the multi-million industries in the world. Marketers endorsed celebrities with their products and brands in the advertisemen
The Influence of Celebrity Endorsements on the Buying Intension of Young Consumers in India
Language: en
Pages: 67
Authors: Kunal Gaurav
Categories: Business & Economics
Type: BOOK - Published: 2017-10-12 - Publisher: GRIN Verlag

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Project Report from the year 2017 in the subject Business economics - Offline Marketing and Online Marketing, grade: A+, , language: English, abstract: The univ
Ageing and Popular Culture
Language: en
Pages: 264
Authors: Andrew Blaikie
Categories: Family & Relationships
Type: BOOK - Published: 1999-03-04 - Publisher: Cambridge University Press

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As the 'grey market' perpetuates the quest for eternal youth, the biological realities of deep old age are increasingly denied. Ageing and Popular Culture trace
International Human Resource Management
Language: en
Pages: 236
Authors: Hilary Harris
Categories: Business & Economics
Type: BOOK - Published: 2003 - Publisher: CIPD Publishing

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Offers a thematic approach to International Human Resource Management with comprehensive coverage of the subject. This text is intended for various undergraduat