Download or read book Breakthrough Business Negotiation written by Michael Watkins and published by Jossey-Bass. This book was released on 2002-08-29 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Breakthrough Business Negotiation is a definitive guide to negotiating in any business situation. This smart and practical book by Michael Watkins, a leading expert in negotiation at Harvard Business School, presents principles that apply to any negotiation situation and tools to achieve breakthrough results. Step by step, Breakthrough Business Negotiation demonstrates how to diagnose a situation, build coalitions, manage internal decision making, persuade others, organize a deal cycle, and create strategic alliances. Watkins also explains how to prevent disputes from poisoning deals.