Download or read book Bourbon Empire written by Reid Mitenbuler and published by Penguin. This book was released on 2015 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unravelling the many myths and misconceptions surrounding America's most iconic spirit, Bourbon Empire traces a history that spans frontier rebellion, Gilded Age corruption and the magic of Madison Avenue. Whiskey has profoundly influenced America's political, economic, and cultural destiny. In fact, few products better embody the United States, or American business, than bourbon. Reid Mitenbuler's writing is as gutsy and bursting with attitude as the drink itself, capturing this vivid tale of innovation, success, downfall and resurrection.