As all bluffers know, everyone has something to sell... Advertising is simply a way of selling anything in the most effective method possible.

Marketing activity involves taking something simple and obvious and packaging it to go. This is a skill which all good bluffers quickly learn.

-Uf! another advertising manual... -Yes, another manual. But this one is different. To with, with Plato's permission, it is a book written in the form of a ques