Download or read book Beyond the Chicken Dance written by Charles H. Newman and published by Xlibris Corporation. This book was released on 2009-07-07 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: SO YOU THINK YOU WANT AN ALLIANCE PARTNER? To succeed in the business world today sometimes takes human, technical or financial resources outside the scope of your reach. You may be trying to access new technology. You may be trying to leverage your own technology or know-how. You may be trying to enter a new market area or possibly going global. You already may be in the early stages of forming an alliance or you may have been in an alliance for years. It doesnt matter what stage you are in now. This book will help you build, negotiate, plan and manage your alliance relationships in a way that will increase your chances of success over the long term.