Value creation is a prime concern for any contemporary business. This can be accomplished through the incorporation of various techniques and processes, such as

Presents the latest innovative perspectives on the incorporation of analysis techniques to enhance business performance. Examining a wide range of relevant topi

"Mesmerizing & fascinating..." —The Seattle Post-Intelligencer "The Freakonomics of big data." —Stein Kretsinger, founding executive of Advertising.com Awar

DATA MINING AND MACHINE LEARNING APPLICATIONS The book elaborates in detail on the current needs of data mining and machine learning and promotes mutual underst

Learn the art and science of predictive analytics — techniques that get results Predictive analytics is what translates big data into meaningful, usable busin