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Advertising Management - SBPD Publications
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Authors: Dr. F. C. Sharma
Categories: Antiques & Collectibles
Type: BOOK - Published: 2021-12-22 - Publisher: SBPD Publications

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1. Introduction to Advertising, 2. Scope and Forms of Advertising, 3. The Social and Economic Aspects of Advertising, 4. Ethics and Truths in Indian Advertising
Advertising Management by Sanjay Gupta, Pooja Nasa (SBPD Publications)
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An excellent book for commerce students appearing in competitive, professional and other examinations. 1. Advertising : Nature and Importance, 2. Functions and
Advertising Management by Jay Bansal (SBPD Publications)
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Type: BOOK - Published: 2021-07-09 - Publisher: SBPD Publications

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1.Advertisement (Meaning, Nature, Objectives, Functions, Impor-tance, Economic and Social Effects), 2 .Advertising : Types and Media, 3 .Advertising Process (Me
Advertising Management by Dr. F. C. Sharma (eBook)
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An excellent book for commerce students appearing in competitive, professional and other examinations.1. Introduction to Advertising, 2. Scope and Forms of Adve
Marketing Management - SBPD Publications
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Type: BOOK - Published: 2021-12-22 - Publisher: SBPD Publications

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1. Introduction to Marketing : Nature, Scope and Importance, 2. Care Concepts of Marketing, 3. Marketing Environment, 4. Market Segmentation, 5. Targeting, Posi