A Practical Guide to CRM

A Practical Guide to CRM
Author :
Publisher : CRC Press
Total Pages : 303
Release :
ISBN-10 : 9781482280784
ISBN-13 : 1482280787
Rating : 4/5 (787 Downloads)
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Book Synopsis A Practical Guide to CRM by : Janice Reynolds

Download or read book A Practical Guide to CRM written by Janice Reynolds and published by CRC Press. This book was released on 2002-02-05 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's global economy the customer has more and better choices than ever before, bringing on one of the biggest challenges the business community faces today - customer loyalty and retention. To thrive in today's customer-driven economy a company need


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