Download or read book Designing and Managing a Research Project written by Michael Jay Polonsky and published by SAGE. This book was released on 2010-07-20 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a concise, easy-to-read text designed to guide business students through the various aspects of designing and managing research projects. The focus is on research projects that have a solid academic basis, although some implications for more applied projects are also highlighted.