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This volume, a sequel to Form Miming Meaning (1999), offers a selection of papers given at the second international symposium on iconicity (Amsterdam 1999). In
Brand Culture
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This fascinating book shows that neither managers nor consumers completely control branding processes – cultural codes constrain how brands work to produce me
Semiosis, Marginal Signs and Trickster
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As signifying creatures, we fear the false creation 'signifying nothing' because, like Macbeth, we think of them as daggers of the mind that raise questions abo
From Sign to Signing
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This volume, a sequel to Form Miming Meaning (1999) and The Motivated Sign (2001), offers a selection of papers given at the Third International Symposium on Ic
Social Semiotics
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M.A.K Halliday’s work has been hugely influential in linguistics and beyond since the 1960s. This is a collection of interviews with key figures in the genera