Uniquely relating social media communication research to its computer-mediated communication foundation, as well as digital and emerging media trends, this hand

Uniquely relating social media communication research to its computer-mediated communication foundation, as well as digital and emerging media trends, this hand

This updated fourth edition presents a wide-scale, interdisciplinary guide to social media communication. Examining platforms like Facebook, Instagram, Snapchat

This volume considers the current research of group communication scholars, provides an overview of major foci in the discipline, and points toward possible tra

This revised and updated textbook applies a critical and practical lens to the world of social media analytics. Author Jeremy Harris Lipschultz explores the fou