The Cycle

The Cycle
Author :
Publisher : Brandeis University Press
Total Pages : 239
Release :
ISBN-10 : 9781611684780
ISBN-13 : 1611684781
Rating : 4/5 (781 Downloads)

Book Synopsis The Cycle by : Michael M. Kaiser

Download or read book The Cycle written by Michael M. Kaiser and published by Brandeis University Press. This book was released on 2013-08-13 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the third book of his popular trilogy on creating and sustaining arts organizations, Michael Kaiser reveals the hidden engine that powers consistent success. According to Kaiser, successful arts organizations pursue strong programmatic marketing campaigns that compel people to buy tickets, enroll in classes, and so on—in short, to participate in the organization’s programs. Additionally, they create exciting activities that draw people to the organization as a whole. This institutional marketing creates a sense of enthusiasm that attracts donors, board members, and volunteers. Kaiser calls this group of external supporters the family. When this hidden engine is humming, staff, board, and audience members, artists, and donors feel confidence in the future. Resources are reinvested in more and better art, which is marketed aggressively; as a result, the “family” continues to grow, providing even more resources. This self-reinforcing cycle underlies the activities of all healthy arts organizations, and the theory behind it can be used as a diagnostic tool to reveal—and remedy—the problems of troubled ones. This book addresses each element of the cycle in the hope that more arts organizations around the globe—from orchestras, theaters, museums, opera companies, and classical and modern dance organizations to service organizations and other not-for-profit cultural institutions—will be able to sustain remarkable creativity, pay the bills, and have fun doing so!


The Cycle Related Books

The Cycle
Language: en
Pages: 239
Authors: Michael M. Kaiser
Categories: Business & Economics
Type: BOOK - Published: 2013-08-13 - Publisher: Brandeis University Press

GET EBOOK

In the third book of his popular trilogy on creating and sustaining arts organizations, Michael Kaiser reveals the hidden engine that powers consistent success.
Breaking the Cycle
Language: en
Pages: 242
Authors: Zane
Categories: Fiction
Type: BOOK - Published: 2009-11-24 - Publisher: Simon and Schuster

GET EBOOK

An eagerly awaited collection of stories dealing with domestic abuse, edited by the New York Times bestselling author Zane. Breaking the Cycle is a stunning and
Burnout
Language: en
Pages: 305
Authors: Emily Nagoski, PhD
Categories: Self-Help
Type: BOOK - Published: 2019-03-26 - Publisher: Ballantine Books

GET EBOOK

NEW YORK TIMES BESTSELLER • “This book is a gift! I’ve been practicing their strategies, and it’s a total game changer.”—Brené Brown, PhD, author o
Breaking the Cycle
Language: en
Pages: 184
Authors: James Richards
Categories: Body, Mind & Spirit
Type: BOOK - Published: 2008 - Publisher: MileStones International Publishers

GET EBOOK

Are you tired of repeating the same cycle? Do you feel like what you do is never good enough? Are negative feelings robbing your life of joy? Do you sometimes f
Breaking the Cycle
Language: en
Pages: 223
Authors: George Collins
Categories: Self-Help
Type: BOOK - Published: 2011-10-01 - Publisher: New Harbinger Publications

GET EBOOK

Anyone who has struggled with sex addiction knows that living with constant sexual compulsions can be extremely difficult. But summoning the courage to find hel