Download or read book The Concert Book written by James Francis Hollan and published by . This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Step behind the scenes and follow the entire planning and execution of a major benefit concert. Every aspect is discussed in-depth, from working with major talent to developing promotional packages that sponsors will adore. This working manual is hands-on, using examples from real contracts, promotions, brochures, seating charts, and solicitation letters that you can quickly modify for your own event.