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Commercial exploitation of attributes of an individual's personality, such as name, voice and likeness, forms a mainstay of modern advertising and marketing. Su
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Who controls how one’s identity is used by others? This legal question, centuries old, demands greater scrutiny in the Internet age. Jennifer Rothman uses the
Privacy, Property and Personality
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The Right to Privacy
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Reproduction of the original: The Right to Privacy by Samuel D. Warren, Louis D. Brandeis