A brief but complete outline of what belongs in a business case and why it belongs. It assumes no prior background in finance or business planning. The focus is

"You've got a great idea that will increase revenue or productivity--but how do you get approval to make it happen? By building a business case that clearly sho

How do you decide on the best course of action for your company to take advantage of new opportunities? By building a business case. This book provides a framew

"Just the understanding and insights you will pick up about how people encounter and cope with combinations of technical, social, political, and economic opport