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Authors: Donovan Boyd, Sr.
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Donovan Boyd, "The Marketing Coach," is a passionate, hardworking, attentive business man, and the CEO of The Boyd Group, LLC. Not only does Donovan hold a bach
Beloved Brands
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Authors: Graham Robertson
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Type: BOOK - Published: 2018-01-06 - Publisher: Createspace Independent Publishing Platform

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"Beloved Brands is a book every CMO or would-be CMO should read." Al Ries With Beloved Brands, you will learn everything you need to know so you can build a bra
The Brand Building Playbook
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Only a powerful brand will persuade your audience. This book is full of direct, no-bullsh*t, practical advice on what to do and how to do it. From the the award
The Direct to Consumer Playbook
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Build your DTC brand by learning from the best. As consumer buying habits continue to shift, more and more brands are turning their attention to e-commerce and
Consumer-Brand Relationships
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The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationshi