This book outlines how the Canadian Marconi Company succeeded in a high-technology export market in competition with some of the largest companies and achieved

This highly practical book explains how executive teams in global companies can work together to successfully drive change, enable fast growth or restructure th

Pharmaceutical manufacturers are constantly facing quality crises of drug products, leading to an escalating number of product recalls and rejects. Due to the i

The Ivey Casebook Series is a co-publishing partnership between SAGE Publications and the Richard Ivey School of Business at The University of Western Ontario.

Lessons for attaining global competitiveness, one market at a time, from international business giant Nokia Winning Across Global Markets examines how 145-year-