Related Books

Taking Aim at Attack Advertising
Language: en
Pages: 265
Authors: Kim Fridkin
Categories: Political Science
Type: BOOK - Published: 2019-04-03 - Publisher: Oxford University Press

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Negative campaigning is a central component of politics in the United States. Yet, until now, demonstrating the impact of combative advertising on voters has be
Taking Aim at Attack Advertising
Language: en
Pages: 235
Authors: Kim Fridkin
Categories: Political Science
Type: BOOK - Published: 2019-04-03 - Publisher: Oxford University Press

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Negative campaigning is a central component of politics in the United States. Yet, until now, demonstrating the impact of combative advertising on voters has be
In Defense of Negativity
Language: en
Pages: 221
Authors: John G. Geer
Categories: Political Science
Type: BOOK - Published: 2008-07-29 - Publisher: University of Chicago Press

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Americans tend to see negative campaign ads as just that: negative. Pundits, journalists, voters, and scholars frequently complain that such ads undermine elect
Taking Aim at the President
Language: en
Pages: 264
Authors: Geri Spieler
Categories: History
Type: BOOK - Published: 2008-12-23 - Publisher: St. Martin's Press

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Winner of the 2009 San Francisco Book Festival Award (Wild Card category) "I'm not sorry I tried...if successful, the assassination...just might have triggered
Cases in Congressional Campaigns
Language: en
Pages: 289
Authors: Randall E. Adkins
Categories: Political Science
Type: BOOK - Published: 2019-10-16 - Publisher: Routledge

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This carefully chosen sample of 2018 congressional campaigns provides readers with an account of the campaign battles that took place across the nation. Althoug