Download or read book Soft Selling in a Hard World written by Jerry Vass and published by Running Press Book Publishers. This book was released on 1993 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in paperback, this innovative guide to the art of selling is a hands-on how-to book about fulfilling your selling potential and enjoying it. Written in an easy-to-read, breezy style, this informative book can be opened to any page to find practical pointers and outstanding advice.