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Public Relations Case Studies from Around the World (2nd Edition)
Language: en
Pages: 0
Authors: Judy VanSlyke Turk
Categories: Organizational behavior
Type: BOOK - Published: 2017 - Publisher: Peter Lang Incorporated, International Academic Publishers

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The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice - from public
Public Relations Case Studies from Around the World (2nd Edition)
Language: en
Pages: 0
Authors: Judy VanSlyke Turk
Categories: Organizational behavior
Type: BOOK - Published: 2017 - Publisher: Peter Lang Incorporated, International Academic Publishers

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The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice - from public
The Handbook of Strategic Public Relations and Integrated Communications
Language: en
Pages: 612
Authors: Clarke Caywood
Categories: Business & Economics
Type: BOOK - Published: 1997-05 - Publisher: McGraw Hill Professional

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As the media grows more ruthless, the role of public relations has become increasingly complex and critical. Savvy businesspeople know that how a company convey
Pitch, Tweet, or Engage on the Street
Language: en
Pages: 445
Authors: Kara Alaimo
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2020-12-29 - Publisher: Routledge

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The second edition of Pitch, Tweet, or Engage on the Street offers a modern guide for how to adapt public relations strategies, messages, and tactics for countr
Public Relations in the Digital Age, 1Ce
Language: en
Pages: 456
Authors: Tom Kelleher
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Type: BOOK - Published: 2020-01-15 - Publisher:

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The new standard for public relations in CanadaThe most current coverage of social and new media strategiesPublic Relations in the Digital Age presents a clear,