Commercial Cultures

Commercial Cultures
Author :
Publisher :
Total Pages : 304
Release :
ISBN-10 : STANFORD:36105025035069
ISBN-13 :
Rating : 4/5 ( Downloads)
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Book Synopsis Commercial Cultures by : Peter Jackson

Download or read book Commercial Cultures written by Peter Jackson and published by . This book was released on 2000-10 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study overturns the assumption that it is commerce that works by logical economic models while culture is invoked to explain the behaviour of the international consumer.


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