Download or read book Business-to-business Internet Marketing written by Susan K. Jones and published by Maximum Press. This book was released on 2009 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated with cutting-edge online examples and the latest success stories, this accessible handbook will enable any company to profit from business-to-business techniques. Practical yet visionary, this resource provides a blueprint for success by explaining seven proven strategies for increasing profits by direct marketing. Chapters include website references, internet-use statistics, and other developments such as CRM, search-engine optimization, blogging, wikis, podcasting, and social networks. Packed with real-world advice, this new edition also features a personal password to access the companion website for regularly updated news, links, and additional resources.