New Perspectives on Consumer Culture Theory and Research

New Perspectives on Consumer Culture Theory and Research
Author :
Publisher : Cambridge Scholars Publishing
Total Pages : 270
Release :
ISBN-10 : 9781443846646
ISBN-13 : 1443846643
Rating : 4/5 (643 Downloads)

Book Synopsis New Perspectives on Consumer Culture Theory and Research by : Renáta Sedláková

Download or read book New Perspectives on Consumer Culture Theory and Research written by Renáta Sedláková and published by Cambridge Scholars Publishing. This book was released on 2013-02-21 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the post-socialist countries, the subject of consumption has not received sufficient attention from the perspective of Consumer Culture Theory. The opinion has long prevailed among the majority of social scientists from this region that consumer society and consumptive behaviour is a socially destructive phenomenon and one of the main causes of problems in contemporary society. This impression has prevented them from scrutinizing the symbolic dimension of consumption and led them to a critical analysis of the social causes and environmental consequences of excessive consumption. The examination of symbolic aspects of consumer culture or the mutual interaction of culture and marketing communication, for example, have remained outside the realm of academic interest. The absence of comprehensive academic interest in the topic of consumer culture does not, however, mean that consumer culture is not a subject of research. Such research, instead, takes place outside of the sphere of the university in the commercial sector and is primarily focused on issues of how to successfully sell products and services. Due to competitive concerns, commercial research into consumer culture has led to the privatization of its results, which runs contrary to the ideal of science as an open and critical project. The goal of this book is to create a counterbalance to this “science in the shadows” and overcome the mutual distrust between the academic and commercial spheres and make possible the transfer of recent discoveries between the two parties. This publication is dedicated to the exploration of three areas of consumer culture: research on consumer culture and consumer behaviour in post-socialist countries (especially in the Czech Republic), new developments in the theory of consumer culture and innovative methodological approaches to its research and, finally, to recent criticism of consumer culture and consumerism. It emerged from the collaboration of a team of authors made up of leading European researchers in the field of consumer culture, such as Kate Soper (London Metropolitan University), Franz Liebl (Berlin University of the Arts) and Rainer Gries (University of Vienna), as well as promising young scholars from the Czech Republic, Great Britain, Sweden, Serbia, Poland and Portugal. This book will be of great interest to students and scholars of sociology, cultural studies, marketing and market research.


New Perspectives on Consumer Culture Theory and Research Related Books

New Perspectives on Consumer Culture Theory and Research
Language: en
Pages: 270
Authors: Renáta Sedláková
Categories: Business & Economics
Type: BOOK - Published: 2013-02-21 - Publisher: Cambridge Scholars Publishing

GET EBOOK

In the post-socialist countries, the subject of consumption has not received sufficient attention from the perspective of Consumer Culture Theory. The opinion h
Consumer Culture Theory
Language: en
Pages: 217
Authors: Domen Bajde
Categories: Business & Economics
Type: BOOK - Published: 2019-04-10 - Publisher: Emerald Group Publishing

GET EBOOK

The twentieth volume of Research in Consumer Behavior presents twelve chapters, selected from the best papers submitted at the 13th annual Consumer Culture Theo
Consumer Culture Theory
Language: en
Pages: 288
Authors: John Schouten
Categories: Business & Economics
Type: BOOK - Published: 2014-11-28 - Publisher: Emerald Group Publishing

GET EBOOK

Research in Consumer Behavior is a leading publication in the field of consumer behavior. The substantive topics covered in this volume represent crucial issues
Consumer Culture Theory
Language: en
Pages: 408
Authors: Russell W. Belk
Categories: Business & Economics
Type: BOOK - Published: 2013-12-06 - Publisher: Emerald Group Publishing

GET EBOOK

This volume of Research in Consumer Behavior is made up from a selection of papers from the Eight Consumer Culture Theory Conference and represents the latest r
Food for Degrowth
Language: en
Pages: 197
Authors: Anitra Nelson
Categories: Business & Economics
Type: BOOK - Published: 2020-11-22 - Publisher: Routledge

GET EBOOK

This collection breaks new ground by investigating applications of degrowth in a range of geographic, practical and theoretical contexts along the food chain. D